The Washington Post is attempting a rebrand as President-elect Donald Trump prepares to take office again on Monday, as evidenced by the revelation of a new mission statement that was first reported early Thursday morning.

The new mission, which comes as the newsroom is still in disarray after the paper’s refusal to endorse a 2024 presidential candidate — or, perhaps more accurately, the paper’s refusal to endorse Vice President Kamala Harris in the 2024 presidential race — prompted a number of high profile exits.

On Wednesday, in reaction to those exits and other concerns, some 400 employees signed a letter to the outlet’s billionaire owner Jeff Bezos, The New York Times reported. In the letter, they called on Bezos to meet with them to discuss recent leadership decisions that they claimed had “led readers to question the integrity of this institution.”

The old mission statement — “Democracy dies in darkness” — was adopted as Trump took office the first time, as the Times noted, and was meant to be a reminder of the outlet’s role in holding the government accountable.

The new mission statement takes a broader approach — and suggests that the outlet intends to prioritize reaching all Americans: “Riveting Storytelling for All of America.”

Whether or not the new mission statement will stem some of the outlet’s internal chaos remains to be seen — but critics are already predicting that little is likely to change.

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“The actual statement is even funnier. To be honest, WP’s stories are better than many airport paperbacks. Russia collusion coup attempts, unsubstantiated rape smears against political opponents, COVID being from a wet market, etc,” The Federalist’s Mollie Hemingway posted.

“Quick don’t look is this the statement for Disney Plus, Max, or The Washington Post,” Tim Miller posted.

The Daily Wire’s Ashe Short added, “lol democracy died in darkness the past 4 years. Now it’s about ‘storytelling.’ What ‘stories’ will be told? Same ones over the past decades that paint one narrative to the detriment of the truth?”

“The last one ‘Democracy Dies in Darkness’ … died after the @washingtonpost conspired and covered up the mental incapacity of the ‘Commander -In -Chief,’” Chris LaCivita said.

 

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​[[{“value”:”

The Washington Post is attempting a rebrand as President-elect Donald Trump prepares to take office again on Monday, as evidenced by the revelation of a new mission statement that was first reported early Thursday morning.

The new mission, which comes as the newsroom is still in disarray after the paper’s refusal to endorse a 2024 presidential candidate — or, perhaps more accurately, the paper’s refusal to endorse Vice President Kamala Harris in the 2024 presidential race — prompted a number of high profile exits.

On Wednesday, in reaction to those exits and other concerns, some 400 employees signed a letter to the outlet’s billionaire owner Jeff Bezos, The New York Times reported. In the letter, they called on Bezos to meet with them to discuss recent leadership decisions that they claimed had “led readers to question the integrity of this institution.”

The old mission statement — “Democracy dies in darkness” — was adopted as Trump took office the first time, as the Times noted, and was meant to be a reminder of the outlet’s role in holding the government accountable.

The new mission statement takes a broader approach — and suggests that the outlet intends to prioritize reaching all Americans: “Riveting Storytelling for All of America.”

Whether or not the new mission statement will stem some of the outlet’s internal chaos remains to be seen — but critics are already predicting that little is likely to change.

CELEBRATE #47 WITH 47% OFF DAILYWIRE+ MEMBERSHIPS + A FREE $20 GIFT

“The actual statement is even funnier. To be honest, WP’s stories are better than many airport paperbacks. Russia collusion coup attempts, unsubstantiated rape smears against political opponents, COVID being from a wet market, etc,” The Federalist’s Mollie Hemingway posted.

“Quick don’t look is this the statement for Disney Plus, Max, or The Washington Post,” Tim Miller posted.

The Daily Wire’s Ashe Short added, “lol democracy died in darkness the past 4 years. Now it’s about ‘storytelling.’ What ‘stories’ will be told? Same ones over the past decades that paint one narrative to the detriment of the truth?”

“The last one ‘Democracy Dies in Darkness’ … died after the @washingtonpost conspired and covered up the mental incapacity of the ‘Commander -In -Chief,’” Chris LaCivita said.

 

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